Gillette Stadium, The Money Machine Behind the Patriots Empire

Gillette Stadium, The Money Machine Behind the Patriots Empire

Gillette Stadium is often talked about as if it is just a place where the Patriots play football. That undersells what this building actually is. It operates more like a self contained revenue engine with 65 thousand seats, a parking grid the size of a small township, and a perfectly tuned point of sale system that could probably process transactions during a meteor strike. The Kraft family did not simply build a stadium. They built a commercial…