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EQB to acquire PC Financial from Loblaw for about $800M
EQB will acquire PC Financial for $800 million, becoming exclusive financial partner of PC Optimum and expanding its customer base to nearly 3.5 million Canadians.
- On December 4, 2025, EQB Inc. announced it will acquire PC Financial from Loblaw for $800 million, with consideration in shares and cash.
- By pairing EQB with PC Optimum, the transaction aims to create one of Canada's largest loyalty-linked banking ecosystems, linking nearly 3.5 million customers and more than 17 million active PC Optimum loyalty members under a Program Participation Agreement.
- The transaction adds about $5.8 billion in assets to EQB's $138 billion base, with $800 million in retail deposits and $30 million in annual synergies, according to the companies said.
- As part of the deal, Loblaw will take a minimum 16% ownership stake and receive about $500 million prior to closing, with closing expected within 2026.
- The deal remains subject to regulatory approvals such as Minister of Finance approval and Competition Act clearance, and includes an investor rights agreement, a $40 million termination fee, and EQB's balance sheet financing for cash consideration.
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21 Articles
21 Articles
Loblaw sells PC Financial to EQB, but keeps control of the loyalty program.
·Montreal, Canada
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Assiduous users of the Optimum PC Points program may wonder what will happen to this loyalty program while EQB intends to acquire PC Finance from Loblaw and become the exclusive financial partner of the program.
·Montreal, Canada
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EQB is buying PC Financial. Here's what it means for PC Optimum points collectors
Avid PC Optimum points users might be wondering what will become of the loyalty program as EQB Inc. plans to take over PC Financial from Loblaw Cos. Ltd. and become the exclusive financial partner of the loyalty program. Loblaw spokeswoman Catherine Thomas assures loyalty program members will continue to be able to earn, hold and […]
·Toronto, Canada
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Coverage Details
Total News Sources21
Leaning Left8Leaning Right2Center5Last UpdatedBias Distribution54% Left
Bias Distribution
- 54% of the sources lean Left
54% Left
L 54%
C 33%
13%
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