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Published 2 years ago

Egypt contracts McCann for promotional tourism campaign - Egypt Independent

Summary by Egypt Independent
The Egyptian Tourism and Antiquities Ministry, represented by the Tourism Authority, contracted the American company “McCann” to implement a new promotional campaign for Egypt under a media strategy for tourism promotion prepared by an English-Canadian alliance last year.This comes in light of the global political and health developments that the world is witnessing, which cast a shadow on the tourism movement in the world.The CEO of the authori…

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Egypt IndependentEgypt Independent

Egypt contracts McCann for promotional tourism campaign - Egypt Independent

The Egyptian Tourism and Antiquities Ministry, represented by the Tourism Authority, contracted the American company “McCann” to implement a new promotional campaign for Egypt under a media strategy for tourism promotion prepared by an English-Canadian alliance last year.This comes in light of the global political and health developments that the world is witnessing, which cast a shadow on the tourism movement in the world.The CEO of the authori…

2 years ago·Cairo, Egypt
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