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Published 2 years ago

Dana White doesn’t love move to raise UFC pay-per-view prices, but ‘it’s not my decision’

Summary by Ground News
UFC president Dana White took a hands off approach when asked about the recent move to raise UFC pay-per-view prices for the third time since 2019. The latest raise in pay- per-view cost from $69.99 to $74.99 is expected to take effect this Saturday for UFC 270. White and the Endeavor CEO Ari Emanuel have touted 2021 as being the most profitable year in UFC history.

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