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BYD comments European market debut of the new Super Hybrid ATTO 2 DM-i.

BYD aims to lead Europe's hybrid market with ATTO 2 DM-i featuring DM-i technology that cuts fuel use and offers up to 90 km electric range, says exec Stella Li.

  • The ATTO 2 DM-i launch last week in Barcelona was attended by Stella Li, with BYD emphasizing the model as a 'Super Hybrid' SUV targeting European consumers.
  • Positioning itself as a technology company, BYD brands the ATTO 2 as a 'Super Hybrid' using DM‑i technology that it says ensures `lower consumption` and highlights recent years product and technology rollout.
  • The ATTO 2 adds an AI assistant described as `like talking to a friend`, and GlobeNewswire distributed press release materials including photos and video last week.
  • BYD positions the ATTO 2 DM‑i as a one‑to‑one replacement for ICE cars and Stella Li said the company is convinced it will be another success, targeting top three brand consideration by European consumers.
  • Regional experience from Milan suggests BYD says the ATTO 2's DM‑i efficiency could challenge ICE cars and hybrids, informed by earlier Dolphin Surf launches in Milan, Italy.
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Inside Halton broke the news in Halton Hills, Canada on Thursday, November 27, 2025.
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