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Bad Bunny Streams Skyrocketed After the Super Bowl, up 175% in the U.S.

Bad Bunny's U.S. on-demand streams surged 175% to nearly 100 million the day after his Super Bowl halftime show, with global increases and chart dominance across platforms.

  • Super Bowl boost: The day after the Super Bowl, Bad Bunny’s U.S. music streams surged 175% compared to the previous Monday, reaching 99.6 million streams in a single day, according to data from Luminate.
  • Momentum after Grammys win: The previous Monday , which followed his album of the year win at the 2026 Grammys, had already seen a 117% increase in U.S. on-demand streams compared to Jan. 26 — marking the first time a fully Spanish-language album won the top award.
  • Global growth: Worldwide, his on-demand streams also climbed significantly after the Super Bowl, rising 132% from Feb. 2 to Feb. 9, increasing from 117 million to 271 million streams.
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Center

Bad Bunny vs. Kid Rock: Who got a post-Super Bowl streaming boost?

Nice try, Kid.

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Lean Left

The Super Bowl half-time show is an eye-catcher for pop stars: Bad Bunny's performance makes its streaming calls faster. However, the TV quota record has not been broken.

·Germany
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ognsc.com broke the news in on Wednesday, February 11, 2026.
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