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Published 12 days ago

Contiki encourages travellers to 'switch on social travel' in new campaign via We Are Social

Summary by Mumbrella
Social travel company Contiki has partnered with We Are Social for a social-first campaign that aims to flip the switch on traditional travel influencer marketing. ‘Switch On Social Travel’ encourages travellers to disconnect from their social platforms, and fully immerse themselves in the travel experience.  The campaign saw 17 influencers from Australia and the US – including popular Australian teacher Mr Luke and American foodie Cydoesthing…

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